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NO.7 WATER JUG
THE NO.7 WATER JUG IS DESIGNED AROUND THE IDEALS OF MINIMALISM. BY CREATING A ROUNDED BOTTOM OF THE JUG IT ALLOWS FOR AN UNCLUTTERED DINING TABLE, FORCING THE USER TO PLACE IT BACK INTO ITS HOUSING.
NO.7 WATER JUG
THE NO.7 WATER JUG IS DESIGNED AROUND THE IDEALS OF MINIMALISM. BY CREATING A ROUNDED BOTTOM OF THE JUG IT ALLOWS FOR AN UNCLUTTERED DINING TABLE, FORCING THE USER TO PLACE IT BACK INTO ITS HOUSING.
Lessy onboarding and dashboard
Oboarding-Project Overview
This project aimed to optimize the sign-in flow and dashboard experience to increase conversion rates, with a particular focus on desktop users. Since 70% of Leesy's users (primarily real estate agents) perform their admin tasks on desktops, the challenge was to enhance the experience to cater to their workflow.
Key enhancements:
Progressive Disclosure: Simplified the sign-in journey by only revealing necessary information at each stage, preventing cognitive overload.
Gamification: Incorporated an engaging, interactive background that unveiled property images as users advanced, creating a more enjoyable and motivating experience.
Desktop Focus: Designed specifically for desktop usage, ensuring real estate agents could efficiently complete their tasks while maintaining engagement.
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Outcome:
The redesign of the sign-in flow and dashboard resulted in a 5% increase in conversion rates, enhancing the user experience and meeting the business objective of driving sign-ups. This user-centred approach helped bridge the gap between functionality and engagement, ensuring a smoother onboarding process.
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Dashboard Property Report
This project focused on creating a dynamic and data-driven property report dashboard for renters and real estate agents using the Leesy platform. The goal was to provide users with a comprehensive tool to compare properties, generate property predictions, and match applications based on data sourced from the Leesy community and external APIs.
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Key Features:
Price Prediction: Using an API, the system gathered data on comparable properties and generated a price prediction for the next 90 days based on current market trends.
Application Summary: Showed an overview of active rental applications, including details about the applicants (e.g., household income, rental history, and pets).
Renter Matches: Highlighted potential renter matches from the Leesy community, enabling agents and property owners to quickly review and assess prospective tenants.
Quick Actions: Provided easy access to key actions such as generating landlord reports, rental appraisals, and property price evaluations.
Outcome:
This dashboard successfully enhanced the property comparison and application management experience, significantly improving user engagement. After successful user testing and positive market reception, the business decided to pivot its operations and business model based on the design, further solidifying the product’s value and aligning the platform with evolving market needs.
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